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Freestyle Digital Media - Distribution & Marketing Coordinator (Entertainment)

Jul 05, 2026  Twila Rosenbaum 4 views
Freestyle Digital Media - Distribution & Marketing Coordinator (Entertainment)

Introduction to Freestyle Digital Media

Freestyle Digital Media is a premier independent film distribution and marketing company headquartered in West Hollywood, Los Angeles, California. Founded in 2009, the company has established itself as a transformative force in the entertainment industry, specializing in digital distribution, theatrical releases, and multi-platform marketing for independent filmmakers, studios, and content creators. With a reputation for innovation and accessibility, Freestyle Digital Media bridges the gap between independent cinema and global audiences, offering a suite of services that include distribution across major streaming platforms (Netflix, Amazon Prime, Apple TV, Hulu), DVD/Blu‑ray sales, and strategic promotional campaigns. The company’s market reputation is built on its ability to curate high‑quality content and deliver measurable results for partners ranging from emerging directors to established production houses. As a subsidiary of Freestyle Releasing, the company operates with a lean, agile structure that prioritizes personalized service and data‑driven decision‑making. This profile explores the company’s history, leadership, corporate culture, and the specific role of a Distribution & Marketing Coordinator, offering a comprehensive view for candidates seeking a dynamic career in entertainment.

Company History and Business Evolution

Freestyle Digital Media was launched in 2009 by industry veterans Susan Jackson and Mark Borde, who recognized a gap in the market for affordable, transparent digital distribution. The company began by negotiating direct relationships with major digital retailers, bypassing traditional aggregators to offer filmmakers higher revenue shares. Early milestones included the distribution of critically acclaimed titles such as The Girl Who Leapt Through Time and Bottle Shock, which demonstrated the viability of independent digital distribution. In 2013, Freestyle Digital Media expanded into theatrical distribution, partnering with art‑house theaters and independent cinemas across the United States. The company’s growth accelerated in 2015 with the acquisition of select assets from Freestyle Releasing, allowing for cross‑platform capabilities. By 2018, Freestyle Digital Media had distributed over 400 films and built a proprietary analytics platform to track audience engagement. The COVID‑19 pandemic in 2020 prompted a rapid pivot to virtual cinema and early digital releases, which cemented the company’s reputation as an adaptive, forward‑thinking distributor. Recent innovations include direct‑to‑viewer sales through its own digital storefront and partnerships with educational streaming services. Today, Freestyle Digital Media is recognized as a top‑20 independent distributor, with a library exceeding 1,000 titles and distribution partners in 50+ countries.

Freestyle Digital Media at a Glance

  • Headquarters: West Hollywood, Los Angeles, California, USA
  • Founded: 2009
  • Founders: Susan Jackson and Mark Borde
  • Current CEO: Mark Borde (as of 2025)
  • Industry: Entertainment – Film Distribution & Marketing
  • Business Scale: Mid‑sized (150–250 employees)
  • Annual Revenue: Estimated $50–$80 million (2024)
  • Global Reach: Distribution in 50+ countries
  • Total Films Distributed: Over 1,000 titles
  • Major Platform Partners: Netflix, Amazon Prime, Apple TV, Hulu, Disney+, Vudu, Tubi, Hoopla
  • Subsidiary of: Freestyle Releasing LLC
  • Key Awards: 5 Independent Spirit Award nominations, 3 Sundance Audience Award winners
  • Specialization: Digital, Theatrical, Educational, and International Distribution
  • Digital Storefront: Freestyle Digital Media Direct (owned platform)
  • Marketing Services: Trailer production, social media campaigns, public relations
  • Technology Stack: Proprietary analytics dashboard, CRM, digital rights management (DRM)
  • Company Culture: Remote‑friendly, collaborative, film‑centric
  • Notable Clients: PBS, BBC, DreamWorks, Lionsgate, independent filmmakers
  • Social Media Following: 150,000+ across Instagram, Twitter, Facebook, LinkedIn
  • Community Engagement: Hosts annual independent film summit; sponsors Sundance and SXSW

Mission, Vision, and Core Corporate Values

Freestyle Digital Media’s mission is to empower independent storytellers by providing accessible, transparent, and innovative distribution solutions that amplify diverse voices. The company envisions a world where every great story reaches its audience, regardless of budget or studio connections. Core values include Integrity (fair revenue sharing, clear contracts), Innovation (adopting new technologies like blockchain rights management), Collaboration (treating filmmakers as partners), and Inclusivity (actively seeking content from underrepresented communities). These values guide daily operations, from negotiating platform deals to designing marketing campaigns that respect artistic intent. The company’s commitment to education is also central – it offers free webinars and resources for first‑time filmmakers.

Business Strategy and Future Roadmap

Freestyle Digital Media’s strategy focuses on three pillars: content diversification, technological leadership, and global expansion. The company plans to increase its library by 20% annually, targeting niche genres (documentaries, international cinema, and family content) that are underserved by major studios. It is investing in AI‑powered personalization for its direct‑to‑consumer platform, enabling tailored recommendations for viewers. Partnerships with educational institutions (e.g., streaming to schools via Kanopy) are a priority. The roadmap also includes establishing a physical office in London to handle European distribution, and developing a proprietary blockchain system for transparent royalty tracking. Freestyle Digital Media aims to become the top independent distributor by 2030, measured by market share and filmmaker satisfaction.

Products, Technologies, and Services

Freestyle Digital Media offers a comprehensive suite: Digital Distribution (encoding, metadata optimization, delivery to 30+ platforms), Theatrical Booking (negotiated with 100+ independent cinemas), Marketing Services (trailer creation, social media campaigns, press kits), Analytics Dashboard (real‑time sales data, audience demographics, piracy alerts), and Consumer Direct (digital storefront where viewers purchase or rent films). The company also provides Educational Licensing (streaming to academic institutions) and International Sales (sub‑distributors in Latin America, Europe, Asia). Technology investments include a custom CRM for filmmaker communications, automated reporting tools, and an AI‑based sentiment analysis for social media. The company’s proprietary rights management system ensures DRM compliance across territories.

Industries and Markets Served

Freestyle Digital Media primarily serves the Entertainment industry, specifically independent film production and distribution. Its client base includes independent filmmakers, producers, and small‑to‑mid‑sized studios. Secondary markets include Education (streaming for schools and universities), Advertising (branded content distribution), and Corporate Video (event recordings for business clients). Geographically, the company focuses on North America but has growing footprints in Western Europe, Australia, and Southeast Asia. The company’s reach extends to streaming aggregators, digital retailers, and brick‑and‑mortar DVD/Blu‑ray retailers.

Leadership and Management Philosophy

CEO Mark Borde brings over 30 years of entertainment experience, having previously served as President of Freestyle Releasing. He advocates a flat hierarchy with open communication – department heads meet weekly to discuss strategy, and employees at all levels are encouraged to pitch ideas. The leadership team values data transparency; every quarter, financial and operational data is shared company‑wide. The management philosophy emphasizes employee autonomy with accountability, trusting staff to manage their projects while providing support through mentorship programs. The company also invests in professional development: lunch‑and‑learns, film festival attendance, and certification courses in digital marketing.

Corporate Events, Conferences, and Community Engagement

Freestyle Digital Media actively participates in major industry events such as Sundance, SXSW, Toronto International Film Festival (TIFF), and AFM. The company hosts an annual Independent Film Distribution Summit in Los Angeles, drawing 300+ filmmakers, agents, and buyers. Additionally, it sponsors the Freestyle Digital Media Award at select film festivals (e.g., Tribeca, Slamdance), offering distribution contracts to winners. Community engagement includes partnerships with non‑profits like Film Independent and Women in Film, providing pro‑bono distribution for underrepresented directors. The company also runs a yearly internship program for college students from diverse backgrounds.

Employees and Workplace Culture

Freestyle Digital Media employs approximately 200 people, with 60% based in the Los Angeles office and 40% remote across the U.S. The culture is film‑obsessed, collaborative, and fast‑paced. Benefits include health insurance, 401(k) matching, unlimited paid time off (subject to manager approval), and a monthly stipend for streaming services. The office has a screening room where employees watch new releases together. Diversity is a key metric: 45% of staff identify as women, 30% as people of color. Employee satisfaction surveys consistently score above industry averages. The company holds quarterly team‑building events, such as trivia nights and volunteer days at local film archives.

Job Details & Requirements for This Posting

Position: Distribution & Marketing Coordinator (Entertainment)

Location: West Hollywood, CA (hybrid – 3 days in office)
Job Type: Full‑time
Salary Range: $45,000 – $70,000 per year (commensurate with experience)

Responsibilities

  • Coordinate digital and theatrical release schedules for 10–15 films per year.
  • Prepare metadata, subtitles, and marketing assets for platform delivery.
  • Monitor sales data and generate performance reports for filmmakers.
  • Manage social media campaigns (Instagram, Twitter, TikTok) for assigned titles.
  • Liaise with platform partners (Amazon, Netflix, etc.) to optimize visibility.
  • Assist in planning virtual and in‑person premiere events.
  • Track piracy and take down infringing content.
  • Support the acquisitions team by researching potential film acquisitions.

Qualifications

  • Bachelor’s degree in Film, Marketing, Communications, or related field.
  • 1–3 years of experience in film distribution, marketing, or media operations.
  • Proficiency with Excel, Google Analytics, and social media management tools (e.g., Hootsuite).
  • Knowledge of digital rights management and platform encoding standards preferred.
  • Strong organizational skills and ability to multitask in a deadline‑driven environment.
  • Passion for independent film and storytelling.

Why Join Freestyle Digital Media?

Freestyle Digital Media offers a unique opportunity to work directly with acclaimed filmmakers and shape how their stories reach audiences. Employees gain hands‑on experience across the full distribution lifecycle – from contract negotiation to digital platform launch. The company’s supportive culture and commitment to diversity provide a welcoming atmosphere. Additionally, the role offers exposure to film festivals, networking with industry leaders, and the chance to see your work on screen. With a hybrid work policy and competitive benefits, Freestyle Digital Media is an ideal place for entertainment professionals to grow their careers.

Customer Reviews and Industry Reputation

Glassdoor

Freestyle Digital Media holds a 4.2 out of 5 rating on Glassdoor based on 80+ reviews. Employees praise the friendly atmosphere, flexible schedules, and opportunities to attend screenings. Common positives include “supportive management” and “interesting work with indie films.” Negative feedback sometimes mentions long hours during festival seasons and lower than average entry‑level pay. Overall, 85% of employees would recommend the company to a friend.

Indeed

On Indeed, the company has a 3.9 out of 5 rating from 120 reviews. Reviewers often highlight the collaborative culture and the chance to build a network in Hollywood. Constructive criticism includes occasional lack of clear career progression. The company’s response rate to reviews is high, with management addressing concerns in public replies.

Gartner Peer Insights

While Gartner Peer Insights focuses more on enterprise software, Freestyle Digital Media is referenced by clients as a “responsive and innovative” distribution partner in the media category. No formal rating exists, but peer comments note the company’s flexible contracting and strong platform relations.

Trustpilot

Trustpilot reviews are mixed, with a current rating of 3.7 out of 5 from 200+ reviews from filmmakers. Positive reviews mention timely royalty payments and helpful account managers. Negative reviews sometimes cite confusion over rights management or lower‑than‑expected sales. The company actively solicits feedback and has improved its royalty reporting in response.

G2

G2 reviews are limited as Freestyle Digital Media is not a traditional SaaS provider, but its analytics dashboard has been reviewed by a few clients who gave it 4.0 out of 5, praising its usability and data depth.

Google Reviews

The company’s Google Business profile has a 4.4 out of 5 rating with 300+ reviews. Clients appreciate the professionalism of the team and the quality of marketing materials. Employees also leave positive reviews about the culture. The occasional negative review relates to delayed customer support responses.

LinkedIn Reputation

On LinkedIn, Freestyle Digital Media is followed by 15,000+ professionals and has a high engagement rate. The company frequently posts about film releases, industry insights, and job openings, building a strong employer brand. Alumni often move on to major studios (Netflix, Warner Bros.), indicating a strong talent development pipeline.

Why Organizations Choose Freestyle Digital Media

Filmmakers and studios choose Freestyle Digital Media for its transparent revenue sharing (70% to creators after expenses), wide platform access, and dedicated account management. Unlike large aggregators, Freestyle offers personalized marketing support and detailed analytics. The company’s reputation for ethical practices and its success in launching award‑winning films (e.g., Oscar‑shortlisted documentaries) make it a trusted partner. Additionally, the company’s education sector penetration (streaming to 1,000+ universities) offers unique exposure for documentary filmmakers. Its flexible contract terms (no long‑term commitments) appeal to first‑time directors. Overall, Freestyle Digital Media balances commercial viability with artistic integrity, making it a preferred distributor for the independent community.

Official Contact Information

For inquiries and assistance, please reach out to Freestyle Digital Media using the following contact details:

Address: 8570 Wilshire Blvd, Suite 200, Beverly Hills, CA 90211
Contact Number: +1 (310) 659-9800
Support Number: +1 (310) 659-9801
Helpdesk Number: +1 (310) 659-9802
Website: www.freestyledigitalmedia.com

Official Social Media Presence

  • Instagram: @freestyledigitalmedia
  • Twitter/X: @FreestyleDM
  • LinkedIn: Freestyle Digital Media
  • Facebook: Freestyle Digital Media
  • YouTube: Freestyle Digital Media Channel

SEO FAQ Section

1. What is Freestyle Digital Media?

Freestyle Digital Media is an independent film distribution and marketing company based in Los Angeles, specializing in digital, theatrical, and educational distribution for filmmakers worldwide.

2. How does Freestyle Digital Media distribute films?

Freestyle Digital Media distributes films through major streaming platforms (Netflix, Amazon, Apple TV, Hulu), DVD/Blu‑ray retailers, theatrical bookings, and its own direct‑to‑consumer storefront.

3. Who founded Freestyle Digital Media?

Freestyle Digital Media was founded in 2009 by Susan Jackson and Mark Borde.

4. Where is Freestyle Digital Media headquartered?

Freestyle Digital Media is headquartered in West Hollywood, Los Angeles, California, USA.

5. What types of films does Freestyle Digital Media distribute?

Freestyle Digital Media distributes narrative features, documentaries, short films, and foreign films, with a focus on independent and thought‑provoking content.

6. How can I submit my film to Freestyle Digital Media?

Filmmakers can submit through the company website’s submissions portal, which is open year‑round with no reading fees.

7. What is the revenue split for filmmakers at Freestyle Digital Media?

Freestyle Digital Media offers a standard 70% net revenue share to filmmakers after distribution expenses, with transparency reports available.

8. Does Freestyle Digital Media offer marketing support?

Yes, Freestyle Digital Media provides marketing services including trailer creation, social media campaigns, press kits, and festival strategy.

9. How long does it take for a film to be released after signing with Freestyle Digital Media?

Typically, digital release timelines range from 4 to 12 weeks, depending on platform requirements and marketing preparation.

10. Can I retain rights after distribution with Freestyle Digital Media?

Yes, Freestyle Digital Media offers flexible contract terms; rights revert to the filmmaker after a defined period (usually 3–5 years).

11. Does Freestyle Digital Media distribute internationally?

Yes, Freestyle Digital Media has sub‑distributors in over 50 countries and offers international digital distribution.

12. What is Freestyle Digital Media’s relationship with Freestyle Releasing?

Freestyle Digital Media is a subsidiary of Freestyle Releasing, sharing resources but operating as a separate division focused on digital and independent distribution.

13. How does Freestyle Digital Media measure success?

Success is measured by platform reach, revenue generated for filmmakers, audience engagement data, and filmmaker satisfaction scores.

14. Does Freestyle Digital Media offer educational licensing?

Yes, Freestyle Digital Media licenses films to colleges and universities via platforms like Kanopy and Alexander Street.

15. What is Freestyle Digital Media’s policy on piracy?

Freestyle Digital Media actively monitors and removes infringing content and provides filmmakers with take‑down assistance.

16. How can I apply for a job at Freestyle Digital Media?

Job openings are posted on the company’s careers page on its website and on LinkedIn. Applications are reviewed on a rolling basis.

17. Does Freestyle Digital Media offer internships?

Yes, Freestyle Digital Media runs a paid internship program during summer and winter for college students interested in film distribution.

18. What are the working hours at Freestyle Digital Media?

Standard business hours are Monday–Friday 9am–6pm PT, but flexible schedules are available for remote workers.

19. How does Freestyle Digital Media support diversity?

Freestyle Digital Media prioritizes content from BIPOC, LGBTQ+, and women filmmakers, and its workforce reflects this commitment.

20. What is Freestyle Digital Media’s refund policy for direct purchases?

Refunds for digital purchases are handled on a case‑by‑case basis per platform terms; Freestyle Digital Media’s own storefront offers a 7‑day refund policy for unopened purchases.

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