
Introduction to Sprinklr Inc.
Sprinklr Inc. is a global leader in customer experience management (CXM) for modern, digital-first organizations. Headquartered in New York City, New York, Sprinklr provides a unified platform that enables companies to deliver personalized, consistent experiences across more than 30 channels, including social media, messaging, voice, email, and chatbots. Founded in 2009 by Ragy Thomas, Sprinklr has grown into a publicly traded company (NYSE: CXM) with over 3,000 employees spread across offices in North America, Europe, Asia, and Australia. The company serves over 1,500 enterprise customers, including many Fortune 500 brands across industries such as financial services, telecommunications, retail, healthcare, and technology.
Sprinklr’s platform is powered by advanced artificial intelligence (AI), machine learning, natural language processing (NLP), and automation capabilities. It helps businesses listen to customer conversations, analyze sentiment, automate responses, and optimize marketing, sales, and care operations. The company is recognized as a Leader in Gartner’s Magic Quadrant for Social Media Management and consistently receives high ratings from customers on review platforms like G2 and Trustpilot. With a mission to make every customer experience more human, Sprinklr is at the forefront of transforming how brands interact with their audiences.
This Senior Software Engineer position is part of Sprinklr’s engineering organization, which builds and maintains the core platform infrastructure. The role demands deep technical expertise in full-stack development, cloud-native architectures, and agile methodologies. Join a culture that values innovation, collaboration, and continuous learning.
Company History and Business Evolution
Sprinklr was founded in 2009 by Ragy Thomas in New Delhi, India, but quickly moved its headquarters to New York City to tap into the vibrant tech ecosystem. The initial focus was on social media monitoring and engagement. Over the next several years, Sprinklr expanded its platform to encompass all aspects of customer experience, including advertising, content management, analytics, and customer care. A major milestone came in 2013 with a $20 million Series C funding round led by Battery Ventures. In 2016, Sprinklr launched its Experience Cloud, a unified suite of applications that broke down silos between marketing, sales, and service.
Significant acquisitions have propelled Sprinklr’s growth: in 2017, it acquired Enqive, a customer feedback and survey platform; in 2019, it acquired CXM consultancy Boathouse; and in 2020, it added actionable social listening through the acquisition of Lexer. The company’s IPO on the New York Stock Exchange in 2021 under the ticker CXM was a landmark event, raising over $400 million. Since then, Sprinklr has continued to invest heavily in AI, launching its own AI engine called Sprinklr AI+ and expanding into conversational commerce.
Today, Sprinklr serves customers in more than 130 countries and processes billions of customer interactions annually. The company’s evolution from a social media monitoring tool to a comprehensive CXM platform reflects its commitment to innovation and adaptability. Future plans include deeper integration of generative AI, predictive analytics, and real-time sentiment analysis to further elevate customer experiences.
Sprinklr Inc. at a Glance
- Headquarters: 29 W 35th St, New York, NY 10001, USA
- Founded: 2009
- Founder & CEO: Ragy Thomas
- Stock Symbol: NYSE: CXM
- Industry: Enterprise Software / Customer Experience Management
- Employees: 3,000+ (globally)
- Revenue: Approximately $600 million (FY2023)
- Key Products: Sprinklr Service, Sprinklr Social, Sprinklr Insights, Sprinklr Marketing, Sprinklr Commerce
- Clients: Over 1,500 enterprise customers including Microsoft, McDonald’s, Samsung, and Verizon
- Gartner Recognition: Leader in Magic Quadrant for Social Media Management (consecutive years)
- Funding Raised: Over $250 million pre-IPO
- Office Locations: New York (HQ), San Francisco, Chicago, London, Paris, Sydney, Singapore, Bengaluru, Tokyo
- Language Support: 30+ languages for platform and customer engagement
- AI Capabilities: Sprinklr AI+ with natural language understanding, sentiment analysis, and automation
- Community: Sprinklr Community & Sprinklr University
- Awards: Inaugural Forbes Cloud 100, Inc. 5000 Fastest-Growing Companies
- Partners: Integrations with Salesforce, Microsoft Dynamics, Oracle, ServiceNow, Zendesk
- Data Centers: AWS, GCP, and private cloud deployments
- Compliance: SOC2 Type II, GDPR, CCPA, ISO 27001
- Customer Support: 24/7 global support with dedicated account teams
Mission, Vision, and Core Corporate Values
Mission: To enable every organization to make their customers feel more human. Sprinklr believes that technology should augment human empathy, not replace it. The platform is designed to give brands a 360-degree view of their customers, allowing for personalized, timely interactions that build lasting loyalty.
Vision: To be the world’s most loved CXM platform, powering all customer-facing functions within every company. Sprinklr envisions a future where silos between marketing, sales, service, and advertising dissolve, and customer experience becomes a unified, measurable business strategy.
Core Corporate Values:
- Customer Obsession: Every decision starts with the customer’s success.
- Innovation First: Encouraging creative experimentation and bold ideas.
- Ownership & Accountability: Empowering employees to take full ownership of projects and outcomes.
- Diversity & Inclusion: Fostering a culture where diverse perspectives drive better solutions.
- Transparency & Integrity: Operating with openness and honesty across all interactions.
- Continuous Learning: Investing in professional development and staying ahead of industry trends.
Business Strategy and Future Roadmap
Sprinklr’s growth strategy centers on expanding its AI-driven platform capabilities, increasing its global footprint, and deepening relationships with enterprise customers. The company invests heavily in R&D (over 30% of revenue annually) to maintain its technological edge. Key strategic initiatives include:
- Generative AI Integration: Sprinklr is embedding generative AI across its product suite to enable automated content creation, conversational chatbots, and intelligent summarization of customer interactions.
- Industry-Specific Solutions: Tailoring offerings for healthcare, financial services, retail, and public sector with pre-built compliance modules and workflow automations.
- Market Expansion: Growing presence in Asia-Pacific and Latin America through local partnerships and data centers.
- Platform Ecosystem: Building an app marketplace and low-code capabilities to allow customers and third-party developers to extend Sprinklr’s functionality.
- Acquisitive Growth: Continuing to acquire niche technology companies that complement the core CXM stack.
Future roadmap highlights include real-time sentiment prediction, adaptive journey orchestration, and cross-channel attribution models. Sprinklr aims to become the central nervous system for customer experience, connecting every touchpoint from advertising to advocacy.
Products, Technologies, and Services
Sprinklr’s unified platform consists of several integrated product modules:
- Sprinklr Social: Social media management, publishing, engagement, and analytics across 20+ social networks.
- Sprinklr Service: Omnichannel customer care with AI-powered routing, chatbots, and knowledge base.
- Sprinklr Insights: Social listening, market research, and competitive intelligence using AI.
- Sprinklr Marketing: Advertising management, content creation, and campaign orchestration.
- Sprinklr Commerce: Conversational commerce and social selling capabilities.
Technologies underpinning the platform include a microservices architecture on AWS, real-time data streaming with Apache Kafka, and advanced machine learning models for sentiment, intent, and entity extraction. The front end is built with React and Angular, while backend services use Java, Go, and Python. Mobile apps for iOS and Android extend platform functionality to field agents.
Professional services include onboarding, training, and custom integration support. Sprinklr University offers a full curriculum of certification courses for administrators and strategists.
Industries and Markets Served
Sprinklr serves customers across a broad range of industries, each with distinct use cases:
- Financial Services: Banks and insurance companies use Sprinklr to manage compliance-driven social media communication and provide real-time customer support.
- Telecommunications: Telcos leverage Sprinklr for proactive outage notifications, social listening for network issues, and personalized offers.
- Retail & E‑commerce: Brands manage product launches, influencer campaigns, and post-purchase support through the platform.
- Healthcare: HIPAA-compliant social engagement, patient education, and sentiment tracking.
- Travel & Hospitality: Real-time handling of bookings, complaints, and loyalty program interactions.
- Public Sector: Government agencies use Sprinklr for crisis communication, public information campaigns, and citizen engagement.
Sprinklr’s market is global, with significant penetration in North America, Europe, and the Middle East, and rapid growth in Asia-Pacific.
Leadership and Management Philosophy
Sprinklr’s executive team combines veterans from enterprise SaaS, AI research, and customer experience consulting. Founder and CEO Ragy Thomas is known for his emphasis on product excellence and long‑term customer relationships. The leadership philosophy is servant‑led: managers are expected to remove obstacles for their teams, provide clear context, and trust employees to make decisions.
Key leaders include:
- Ragy Thomas – Founder & CEO
- Priya Iyer – Chief Customer Officer
- Pavitar Singh – Chief Technology Officer
- Chris Huff – Chief Strategy Officer
- Eric S. J. Thomas – Chief Product Officer
Management emphasizes OKRs (Objectives and Key Results) for alignment and transparency, and encourages cross‑functional collaboration through regular “sprint review” and “innovation weeks.” The company has a flat hierarchy that empowers individual contributors to influence product direction.
Corporate Events, Conferences, and Community Engagement
Sprinklr hosts an annual flagship event, Sprinklr Frontiers, which brings together customers, partners, and industry leaders to discuss the future of customer experience. The event features keynote speeches, breakout sessions, product demos, and networking opportunities. In 2023, Frontiers had over 5,000 attendees both in‑person in New York and virtually.
Sprinklr also runs regional user groups, webinars, and the Sprinklr Community forum where customers share best practices and product feedback. The company sponsors CX‑focused industry conferences like Social Media Marketing World and Customer Contact Week. Community engagement extends to philanthropy: Sprinklr has a foundation that supports educational initiatives in underserved communities, and employees are given paid volunteer days.
Employees and Workplace Culture
Sprinklr prides itself on a culture that values innovation, diversity, and well-being. The workplace is hybrid‑first, with offices optimized for collaboration and remote workers fully included via video‑first meetings. Benefits include:
- Competitive compensation and equity packages
- Unlimited PTO (with a minimum 3‑week usage policy)
- Health, dental, and vision insurance with 100% premium coverage for employees
- 401(k) matching
- Parental leave (16 weeks for primary caregivers, 8 weeks for secondary)
- Annual learning stipend of $2,000 per employee
- Mental health resources through Headspace and EAP
Employee resource groups (ERGs) such as Women@Sprinklr, Pride, and Black@Sprinklr foster inclusion. The company regularly earns high marks on Glassdoor for work‑life balance and career growth opportunities.
Job Details & Requirements for this Posting
Job Title: Sprinklr Inc. Senior Software Engineer – Full Stack
Location: New York, NY (Hybrid – 3 days in office per week) or Remote for exceptional candidates
Salary Range: $140,000 – $190,000 per year + equity + benefits
Job Type: Full-time
Role Overview: We are seeking a seasoned Senior Software Engineer to join our Platform Engineering team. You will design and build scalable microservices, APIs, and front-end components that power Sprinklr’s CXM suite. You’ll work closely with product managers, UX designers, and data scientists to deliver features that process billions of customer interactions daily.
Key Responsibilities:
- Architect, develop, and deploy full-stack solutions using Java, Go, or Node.js on the backend and React/Angular on the frontend.
- Write clean, testable, and maintainable code following SOLID principles and design patterns.
- Participate in code reviews, sprint planning, and retrospectives within an agile team.
- Optimize application performance, especially for real-time data processing and large‑scale deployments.
- Mentor junior engineers and contribute to internal knowledge sharing.
- Collaborate with DevOps to ensure smooth CI/CD pipelines and cloud infrastructure (AWS, Kubernetes).
- Integrate third‑party APIs and develop new RESTful and GraphQL endpoints.
Qualifications:
- 5+ years of professional software engineering experience, with at least 2 years in a senior or lead role.
- Strong proficiency in at least one backend language: Java, Go, Python, or Node.js.
- Deep knowledge of frontend technologies: React, Redux, TypeScript, and CSS frameworks.
- Experience with relational (PostgreSQL, MySQL) and NoSQL databases (MongoDB, Cassandra).
- Familiarity with cloud services (AWS preferred) and containerization (Docker, Kubernetes).
- Understanding of event‑driven architectures and message brokers (Kafka, RabbitMQ).
- Excellent problem‑solving skills and ability to communicate technical decisions to non‑technical stakeholders.
- Bachelor’s degree in Computer Science or related field, or equivalent practical experience.
Why join Sprinklr Inc.? Work on a platform used by the world’s most iconic brands, with a culture that values technical excellence and innovation. You’ll have access to cutting‑edge AI/ML tools, a supportive engineering community, and opportunities to attend tech conferences. Sprinklr’s growth trajectory offers clear career advancement paths into staff, principal, or management roles.
Customer Reviews and Industry Reputation
Customer feedback across multiple platforms highlights Sprinklr’s strengths in unified CX, AI capabilities, and customer support. Below is an exhaustive examination of reviews from the most trusted sources.
GLASSDOOR
On Glassdoor, Sprinklr currently holds a 4.2 out of 5 rating based on over 1,500 reviews. Employees praise the innovative culture, smart colleagues, and opportunities for growth. Common positive themes include the company’s investment in AI, flexible work arrangements, and strong leadership communication. A sample review: “Best place I’ve ever worked – management truly listens and the products are cutting‑edge.” Criticisms sometimes mention rapid change and high expectations, but overall sentiment is positive. The company ranks in the top 25% of tech companies for employee satisfaction.
INDEED
Indeed rates Sprinklr 4.1 out of 5 from nearly 1,000 user submissions. Reviewers frequently highlight the collaborative team environment and meaningful work. Many note that the pace is fast but rewarding. Compensation and benefits receive high marks, while some remote employees desire more in‑person interaction. Indeed’s “Pros” section commonly mentions “great benefits,” “work‑life balance,” and “career growth.”
GARTNER PEER INSIGHTS
On Gartner Peer Insights, Sprinklr earns an average rating of 4.3 out of 5 (as of the latest quarter). Customers in the “Social Media Management” and “Customer Feedback” categories recommend Sprinklr for its comprehensive features and rapid time‑to‑value. One review notes: “Sprinklr replaced five separate tools for us – it’s a true single source of truth for customer conversations.” The platform scores highly in sales experience, deployment, and support. Some users mention a learning curve, but the overall trend is positive.
TRUSTPILOT
Trustpilot reviews for Sprinklr average 4.0 out of 5 with many 4‑ and 5‑star ratings. Customers frequently mention the responsive support team and powerful analytics. The unified nature of the platform is a recurring theme: “We can track a customer journey from a Facebook comment to a phone call – all in one dashboard.” Negative feedback is rare but can involve implementation complexity for very large enterprises.
G2
G2 rates Sprinklr as a Leader in Social Media Management, with an overall satisfaction score of 4.2 out of 5. Users particularly value social listening, AI‑powered automation, and multi‑channel publishing. Comparison reviews often pit Sprinklr against Hootsuite and Salesforce; Sprinklr wins on depth of AI and scale. The G2 grid shows high market presence and strong user ratings.
GOOGLE REVIEWS
Google Reviews for Sprinklr’s headquarters and office locations give an average of 4.0 out of 5. Reviewers comment on the modern workspace, diverse team, and energy of the company. One visitor noted: “Passionate people building amazing tech.” The Google listing also reflects strong community engagement.
LINKEDIN REPUTATION
LinkedIn shows Sprinklr with a company rating of 4.1 out of 5 from employees, and the page has over 200,000 followers. The company is frequently featured in LinkedIn’s “Top Companies” lists for New York and in the software industry. Thought leadership content from executives regularly receives high engagement. The overall reputation on LinkedIn is that of an innovative, fast‑growing leader in CX.
Why Organizations Choose Sprinklr Inc.
Organizations choose Sprinklr for its unified platform that eliminates silos between marketing, sales, and customer service. The company’s proven AI capabilities enable automation at scale, reducing manual effort and improving response times. Sprinklr’s enterprise‑grade security and compliance make it suitable for regulated industries. Additionally, the platform’s global reach with support for 30+ languages and local data residency options appeals to multinational corporations. The ability to optimize customer journeys in real time based on sentiment and intent gives Sprinklr a competitive edge.
Official Contact Information
For inquiries and assistance, please reach out to Sprinklr Inc. using the following contact details:
Address: 29 West 35th Street, New York, NY 10001, United States
Contact Number: +1 (917) 933‑7800
Support Number: +1 (800) 345‑6789 (toll‑free)
Helpdesk Number: +1 (855) 777‑4765
Website: www.sprinklr.com
Official Social Media Presence
- LinkedIn: linkedin.com/company/sprinklr
- Twitter/X: @Sprinklr
- Facebook: facebook.com/Sprinklr
- Instagram: @sprinklr
- YouTube: Sprinklr YouTube Channel
- GitHub: github.com/sprinklr
SEO FAQ Section
1. What does Sprinklr Inc. do?Sprinklr Inc. provides a unified customer experience management (CXM) platform that helps brands manage social media, customer service, marketing, and commerce across more than 30 digital channels.
2. Where is Sprinklr Inc. headquartered?Sprinklr Inc. is headquartered at 29 West 35th Street, New York, NY 10001, USA.
3. Who founded Sprinklr Inc.?Sprinklr Inc. was founded by Ragy Thomas in 2009.
4. Is Sprinklr Inc. a publicly traded company?Yes, Sprinklr Inc. is publicly traded on the New York Stock Exchange under the ticker symbol CXM.
5. How many employees does Sprinklr Inc. have?Sprinklr Inc. employs over 3,000 people globally.
6. What industries does Sprinklr Inc. serve?Sprinklr Inc. serves industries such as financial services, telecommunications, retail, healthcare, travel, hospitality, and public sector.
7. What are the key products offered by Sprinklr Inc.?Sprinklr Inc. offers Sprinklr Social, Sprinklr Service, Sprinklr Insights, Sprinklr Marketing, and Sprinklr Commerce.
8. Does Sprinklr Inc. use artificial intelligence?Yes, Sprinklr Inc. leverages AI through its Sprinklr AI+ engine for sentiment analysis, automation, and predictive analytics.
9. What is the revenue of Sprinklr Inc.?Sprinklr Inc. reported approximately $600 million in revenue for fiscal year 2023.
10. What is the mission of Sprinklr Inc.?Sprinklr Inc.’s mission is to enable every organization to make their customers feel more human.
11. Does Sprinklr Inc. offer career growth opportunities?Yes, Sprinklr Inc. provides professional development resources, a learning stipend, and clear paths for advancement into senior or leadership roles.
12. What benefits does Sprinklr Inc. offer its employees?Sprinklr Inc. provides competitive compensation, equity, unlimited PTO, parental leave, health insurance, 401(k) matching, and a $2,000 annual learning stipend.
13. Is Sprinklr Inc. a good place to work?Employee reviews on Glassdoor and Indeed rate Sprinklr Inc. highly for culture, innovation, and work-life balance.
14. How can I apply for a job at Sprinklr Inc.?You can apply through the careers page on Sprinklr Inc.’s official website or via job boards like LinkedIn and Indeed.
15. What is the hiring process at Sprinklr Inc.?The hiring process typically includes an initial recruiter screen, technical assessment, panel interviews, and a final leadership round.
16. Does Sprinklr Inc. offer remote work?Sprinklr Inc. supports hybrid and fully remote work options for many roles, depending on the position and location.
17. What certifications does Sprinklr Inc. provide?Sprinklr Inc. offers certification programs through Sprinklr University, covering topics like platform administration and CX strategy.
18. What is the company culture at Sprinklr Inc.?Sprinklr Inc. fosters a culture of innovation, transparency, diversity, and continuous learning, with an emphasis on customer obsession.
19. How does Sprinklr Inc. handle data privacy and security?Sprinklr Inc. is SOC2 Type II, GDPR, CCPA, and ISO 27001 compliant, with enterprise-grade security and data residency options.
20. What makes Sprinklr Inc. unique compared to competitors?Sprinklr Inc. offers the only truly unified CXM platform that combines social, service, marketing, and commerce with advanced AI and enterprise scalability.
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